- lululemon athletica • Yoga Apparel
- Visibility auditMonthly
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Visibility audit
We built 8 personas based on your brand and simulated them giving 79 prompts to 8 major AI model families, generating 630 conversations. The response was collected , providing a point-in-time analysis of how your brand shows up in AI-generated answers. Learn more.
Brand visibility
64%
Across 79 prompts and 630 conversations, 356 brands were mentioned in AI responses. lululemon athletica showed up in 64% of those responses.
Competitive leaderboard
| Rank | Brand | Visibility |
|---|---|---|
| 1 |  lululemon athletica lululemon.com | 64% |
| 2 |  Athleta athleta.gap.com | 42% |
| 3 |  Vuori vuoriclothing.com | 38% -1% |
| 4 |  Girlfriend Collective girlfriend.com | 30% +1% |
| 5 |  Patagonia patagonia.com | 23% -2% |
Brand reach
Explore which topics, personas, and sources are most frequently tied to your brand across AI-generated content.
Persona visibility
We create relevant personas and give AI prompts from the persona’s point of view to understand how frequently your brand shows up in their results.
| Persona | Visibility | |
|---|---|---|
 | 79% | +1% |
 | 78% | -9% |
 | 78% | +1% |
 | 76% | |
 | 74% | -1% |
 | 65% | +4% |
 | 55% | +3% |
 | 10% | -2% |
Topic visibility
Shows how often your brand is mentioned in AI responses across key topics. Higher visibility means stronger alignment with user interests.
| Topic | Visibility | |
|---|---|---|
| Yoga Apparel With Pockets | 83% | +3% |
| Athleisure Brands With In-Store Events | 80% | +4% |
| Comfortable Workout Leggings | 78% | +1% |
| Moisture-Wicking Activewear Women's | 74% | +1% |
| High-Quality Athleisure Clothing | 67% | -2% |
| Best Yoga Pants for Women | 66% | +1% |
| Versatile Gym Wear for Travel | 66% | -8% |
| Fashionable Sports Bras for Yoga | 61% | -4% |
| Sustainable Athletic Apparel Brands | 19% | +1% |
Visibility heatmaps
See how often competitors are mentioned by each persona. This shows competitive landscape visibility across different user personas.
View competitors| Persona | lululemon athletica | Athleta | Girlfriend Collective | Nike | Alo Yoga | Under Armour | Sweaty Betty |
|---|---|---|---|---|---|---|---|
| Digital Wellness Influencer | |||||||
| Corporate Wellness Warrior | |||||||
| Active Empty Nester | |||||||
| Crossfit-to-Casual Dad | |||||||
| Hybrid Workout Enthusiast | |||||||
| Mindful Studio Owner | |||||||
| Wellness-Curious Newcomer | |||||||
| Sustainable Fitness Advocate |
Model visibility
Explore how often your brand is surfaced across models.
| Model | Visibility | |
|---|---|---|
 Anthropic Claude Sonnet 4.6 | 81% | |
 DeepSeek DeepSeek Chat | 72% | +3% |
 OpenAI GPT-5.5 | 68% | -1% |
 xAI Grok 4.3 | 66% | +3% |
 Google Gemini 3.5 Flash | 65% | New |
 Perplexity AI Sonar | 56% | +1% |
OpenAI GPT-5.4 mini | 53% | -4% |
 Google Search Search AI Overviews | 52% | -3% |
Citations
See which domains AI pulls from when it talks about your brand, and what kinds of content earn those mentions.
Most-cited domains
The domains AI leans on most when it mentions you or your competitors. The ones near the top have the most sway over how brands get described.
View all citations
View all citations
| Domain | Citations | |
|---|---|---|
| google.com | 174 | -1 |
| reddit.com | 152 | +92 |
| instagram.com | 112 | +75 |
| youtube.com | 74 | -19 |
| facebook.com | 55 | +43 |
| womenshealthmag.com | 45 | +6 |
| shop.lululemon.com | 44 | +5 |
| thegoodtrade.com | 39 | +1 |
| outdoorgearlab.com | 36 | +7 |
| nike.com | 31 | +9 |
Citation types
The kinds of sites AI cites for you, and for your competitors. Gaps here show which types of coverage you're missing.
| Category | Citations | |
|---|---|---|
| E-commerce Sites | 759 | +201 |
| Blogs/Content Sites | 565 | +128 |
| Business/Service Sites | 324 | +51 |
| Social Networks | 288 | +116 |
| Search Engine | 174 | -1 |
| Unsure/Other | 165 | +46 |
| Forums/Community Sites | 158 | +94 |
| News/Media Sites | 147 | +49 |
| Directory/Review Sites | 63 | +15 |
| Educational Sites | 23 | +6 |