- Monthlylululemon athletica • Yoga Apparel
- Pulse AuditDaily
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Pulse Audit
Persona visibilityView all
Brand visibility
63%
Across 20 prompts and 75 conversations, 113 brands were mentioned in AI responses. lululemon athletica showed up in 63% of those responses.
Competitive leaderboard
| Rank | Brand | Visibility |
|---|---|---|
| 1 |  lululemon athletica lululemon.com | 63% +3% |
| 2 |  Athleta athleta.gap.com | 59% +4% |
| 3 |  Girlfriend Collective girlfriend.com | 49% +3% |
| 4 |  Vuori vuoriclothing.com | 43% -5% |
| 5 |  Beyond Yoga beyondyoga.com | 36% -4% |
Brand reach
Explore which topics, personas, and sources are most frequently tied to your brand across AI-generated content.
Persona visibility
We create relevant personas and give AI prompts from the persona’s point of view to understand how frequently your brand shows up in their results.
| Persona | Visibility | |
|---|---|---|
 | 79% | -1% |
 | 78% | +8% |
 | 55% | |
 | 39% | +4% |
Topic visibility
Shows how often your brand is mentioned in AI responses across key topics. Higher visibility means stronger alignment with user interests.
| Topic | Visibility | |
|---|---|---|
| Yoga Apparel With Pockets | 100% | +8% |
| Comfortable Workout Leggings | 93% | |
| Best Yoga Pants for Women | 75% | +5% |
| Athleisure Brands With In-Store Events | 73% | -2% |
| Moisture-Wicking Activewear Women's | 71% | +3% |
| Fashionable Sports Bras for Yoga | 67% | +17% |
| Versatile Gym Wear for Travel | 60% | +4% |
| High-Quality Athleisure Clothing | 59% | +2% |
| Sustainable Athletic Apparel Brands | 13% | +6% |
Visibility heatmaps
See how often competitors are mentioned by each persona. This shows competitive landscape visibility across different user personas.
View competitors| Persona | lululemon athletica | Athleta | Girlfriend Collective | Alo Yoga | Sweaty Betty | Nike | Under Armour |
|---|---|---|---|---|---|---|---|
| Digital Wellness Influencer | |||||||
| Active Empty Nester | |||||||
| Mindful Studio Owner | |||||||
| Wellness-Curious Newcomer |
Model visibility
Explore how often your brand is surfaced across models.
| Model | Visibility | |
|---|---|---|
 DeepSeek DeepSeek V4.1 Flash | 90% | +5% |
 Perplexity AI Sonar | 70% | |
 OpenAI GPT-5.6 Luna (Web Search) | 55% | -5% |
 Google Search Search AI Overviews | 27% | +2% |
Citations
See which domains AI pulls from when it talks about your brand, and what kinds of content earn those mentions.
Most-cited domains
The domains AI leans on most when it mentions you or your competitors. The ones near the top have the most sway over how brands get described.
View all citations
View all citations
| Domain | Citations | |
|---|---|---|
| google.com | 50 | -11 |
| girlfriend.com | 14 | +4 |
| lemon8-app.com | 13 | +3 |
| instagram.com | 13 | |
| shop.lululemon.com | 12 | +4 |
| athleta.gap.com | 12 | -1 |
| womenshealthmag.com | 9 | +3 |
| prana.com | 8 | +1 |
| vuoriclothing.com | 8 | -6 |
| youtube.com | 8 | +7 |
Citation types
The kinds of sites AI cites for you, and for your competitors. Gaps here show which types of coverage you're missing.
| Category | Citations | |
|---|---|---|
| E-commerce Sites | 116 | -13 |
| Blogs/Content Sites | 89 | -16 |
| Business/Service Sites | 62 | +2 |
| Search Engine | 50 | -11 |
| Social Networks | 48 | +16 |
| Unsure/Other | 27 | +4 |
| News/Media Sites | 26 | +1 |
| Directory/Review Sites | 12 | +1 |
| Educational Sites | 7 | +6 |
| Forums/Community Sites | 6 | +4 |