- Shipium • Shipping Analytics • United States, Canada, Mexico, Europe
- Visibility auditMonthly
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Visibility audit
We built 8 personas based on your brand and simulated them giving 80 prompts to 8 major AI model families, generating 639 conversations. The response was collected , providing a point-in-time analysis of how your brand shows up in AI-generated answers. Learn more.
Brand visibility
44%
Across 80 prompts and 639 conversations, 336 brands were mentioned in AI responses. Shipium showed up in 44% of those responses.
Competitive leaderboard
| Rank | Brand | Visibility |
|---|---|---|
| 1 |  Shipium shipium.com | 44% +2% |
| 2 |  ProShip proshipinc.com | 34% +12% |
| 3 |  EasyPost easypost.com | 33% |
| 4 |  nShift nshift.com | 30% +17% |
| 5 |  MetaPack metapack.com | 26% +7% |
Brand reach
Explore which topics, personas, and sources are most frequently tied to your brand across AI-generated content.
Persona visibility
We create relevant personas and give AI prompts from the persona’s point of view to understand how frequently your brand shows up in their results.
| Persona | Visibility | |
|---|---|---|
 | 55% | +22% |
 | 54% | +18% |
 | 50% | +4% |
 | 46% | +14% |
 | 44% | -5% |
 | 35% | New |
 | 33% | -16% |
 | 33% | -16% |
Topic visibility
Shows how often your brand is mentioned in AI responses across key topics. Higher visibility means stronger alignment with user interests.
| Topic | Visibility | |
|---|---|---|
| Delivery Speed Assurance | 59% | |
| Cost Optimization | 49% | +5% |
| Automation and Efficiency | 48% | +6% |
| Ease of Onboarding | 44% | +13% |
| Integration Flexibility | 43% | +4% |
| Data-Driven Insights | 43% | -5% |
| System Reliability | 41% | -2% |
| Real-Time Visibility | 40% | -11% |
| Carrier Diversity | 39% | +6% |
| Scalability and Growth | 38% | +12% |
Visibility heatmaps
See how often competitors are mentioned by each persona. This shows competitive landscape visibility across different user personas.
View competitors| Persona | Shipium | ProShip | EasyPost | MetaPack | Enveyo | Reveel |
|---|---|---|---|---|---|---|
| Conversion-Focused Ecommerce and Digital Leader | ||||||
| Cost-Pressured Operations and Logistics Leader | ||||||
| Risk-Averse IT Integration Gatekeeper | ||||||
| ROI-Focused Finance and Procurement Gatekeeper | ||||||
| Margin-Obsessed 3PL Parcel Specialist | ||||||
| Consolidation-Driven Enterprise Supply Chain Director | ||||||
| Data-Driven Supply Chain Technology Advocate | ||||||
| Analytically-Oriented Carrier Cost Specialist |
Model visibility
Explore how often your brand is surfaced across models.
| Model | Visibility | |
|---|---|---|
 Anthropic Claude Sonnet 4.6 | 61% | +17% |
 Google Gemini 3.5 Flash | 60% | New |
 Google Search Search AI Overviews | 53% | +9% |
 OpenAI GPT-5.4 | 44% | -10% |
Google Gemini 3.1 Pro Preview | 44% | +7% |
 Perplexity AI Sonar | 40% | +2% |
OpenAI GPT-5.4 mini | 39% | +6% |
Anthropic Claude Opus 4.8 | 9% | New |
Citations
See which domains AI pulls from when it talks about your brand, and what kinds of content earn those mentions.
Most-cited domains
The domains AI leans on most when it mentions you or your competitors. The ones near the top have the most sway over how brands get described.
View all citations
View all citations
| Domain | Citations | |
|---|---|---|
| shipium.com | 186 | +52 |
| nshift.com | 135 | +79 |
| proshipinc.com | 121 | +55 |
| locus.sh | 108 | +44 |
| hub.shipium.com | 104 | +3 |
| metapack.com | 74 | +19 |
| project44.com | 66 | +23 |
| descartes.com | 65 | +29 |
| easypost.com | 64 | -34 |
| youtube.com | 54 | -50 |
Citation types
The kinds of sites AI cites for you, and for your competitors. Gaps here show which types of coverage you're missing.
| Category | Citations | |
|---|---|---|
| Business/Service Sites | 2615 | +5 |
| Unsure/Other | 373 | +103 |
| Social Networks | 87 | -31 |
| E-commerce Sites | 82 | -18 |
| Blogs/Content Sites | 64 | -26 |
| Forums/Community Sites | 60 | +21 |
| News/Media Sites | 50 | +5 |
| Directory/Review Sites | 41 | -12 |
| Educational Sites | 10 | -24 |
| Government/Institutional | 2 | -1 |