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  1. lululemon athletica
    lululemon athleticaYoga Apparel
  2. Visibility Audit
    Monthly

Visibility Audit

We built 8 personas based on your brand and simulated them giving 79 prompts to 8 major AI model families, generating 631 conversations. The response was collected , providing a point-in-time analysis of how your brand shows up in AI-generated answers. Learn more.

Brand visibility

64%

Across 79 prompts and 631 conversations, 329 brands were mentioned in AI responses. lululemon athletica showed up in 64% of those responses.

Competitive leaderboard
RankBrandVisibility
1
lululemon athletica
lululemon athletica
lululemon.com
64%
-1%
2
Athleta
Athleta
athleta.gap.com
44%
+2%
3
Vuori
Vuori
vuoriclothing.com
31%
-7%
4
Girlfriend Collective
Girlfriend Collective
girlfriend.com
30%
5
Patagonia
Patagonia
patagonia.com
21%
-2%

Brand reach

Explore which topics, personas, and sources are most frequently tied to your brand across AI-generated content.

Persona visibility
We create relevant personas and give AI prompts from the persona’s point of view to understand how frequently your brand shows up in their results.
PersonaVisibility
Avatar
Hybrid Workout Enthusiast
80%
+6%
Avatar
Corporate Wellness Warrior
80%
+3%
Avatar
Active Empty Nester
76%
-1%
Avatar
Digital Wellness Influencer
74%
-6%
Avatar
Mindful Studio Owner
69%
+4%
Avatar
Crossfit-to-Casual Dad
68%
-9%
Avatar
Wellness-Curious Newcomer
50%
-5%
Avatar
Sustainable Fitness Advocate
13%
+2%
Topic visibility
Shows how often your brand is mentioned in AI responses across key topics. Higher visibility means stronger alignment with user interests.
TopicVisibility
Yoga Apparel With Pockets81%
-2%
Comfortable Workout Leggings78%
Moisture-Wicking Activewear Women's75%
+1%
Athleisure Brands With In-Store Events71%
-9%
High-Quality Athleisure Clothing68%
Versatile Gym Wear for Travel68%
+2%
Best Yoga Pants for Women65%
-1%
Fashionable Sports Bras for Yoga64%
+4%
Sustainable Athletic Apparel Brands21%
+2%

Visibility heatmaps

See how often competitors are mentioned by each persona. This shows competitive landscape visibility across different user personas.

View competitors
Persona
lululemon athletica
Athleta
Girlfriend Collective
Alo Yoga
Nike
Sweaty Betty
Under Armour
Hybrid Workout Enthusiast
Corporate Wellness Warrior
Active Empty Nester
Digital Wellness Influencer
Mindful Studio Owner
Crossfit-to-Casual Dad
Wellness-Curious Newcomer
Sustainable Fitness Advocate

Model visibility

Explore how often your brand is surfaced across models.

ModelVisibility
Anthropic
Anthropic
Claude Sonnet 4.6
82%
+1%
DeepSeek
DeepSeek
DeepSeek Chat
72%
New
xAI
xAI
Grok 4.3
71%
+5%
OpenAI
OpenAI
GPT-5.5
66%
-3%
OpenAI
OpenAI
GPT-5.4 mini
61%
+8%
Google
Google
Gemini 3.5 Flash
61%
-4%
Perplexity AI
Perplexity AI
Sonar
49%
-6%
Google Search
Google Search
Search AI Overviews
46%
-6%

Citations

See which domains AI pulls from when it talks about your brand, and what kinds of content earn those mentions.

Most-cited domains
The domains AI leans on most when it mentions you or your competitors. The ones near the top have the most sway over how brands get described.
View all citations
DomainCitations
reddit.com184
+32
google.com133
-41
youtube.com87
+13
instagram.com77
-35
womenshealthmag.com53
+8
facebook.com51
-4
shop.lululemon.com50
+6
outdoorgearlab.com44
+8
app.gumshoe.ai40
New
amazon.com39
+34
Citation types
The kinds of sites AI cites for you, and for your competitors. Gaps here show which types of coverage you're missing.
CategoryCitations
E-commerce Sites943
+184
Blogs/Content Sites778
+213
Business/Service Sites464
+140
Social Networks251
-37
News/Media Sites221
+74
Forums/Community Sites197
+39
Unsure/Other192
+27
Search Engine133
-41
Directory/Review Sites101
+38
Educational Sites48
+25